It may indeed be true to say that legacy marketing has transformed to digital marketing, this subject however requires further analysis. According to many professionals of legacy marketing, this transformation is merely a relabeling of the traditional marketing terms. By way of contrast, others gravitate towards the opposite way. This post will look at both points of view before reaching to reasoned conclusion at the end.
Meeting Customer Needs To Go Viral!
Viral marketing has a snowball effect. It gets bigger and bigger and moves faster and faster as it goes along. So why is it that some messages go viral, while others don’t? Are there specific reasons that some marketing efforts get shared by so many, while others languish on the social media floor? Fortunately for us, there are specific factors that popular viral marketing ventures have in common, including humor, intrigue, interaction, cleverness, and controversy. The following are some examples of these different aspects that have been used successfully.
HUMOR. A pretty universal strategy for getting people’s attention is to use humor. Of course, there are myriad types of humor so it is very important to know your target audience and what kinds of humor they find entertaining. For example, there seems to be a rash of nonsensical and slapstick kind of humor in the media lately. This type of…
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